“I had been approached by other platforms that are queer-based, however, their technology and capabilities weren't as up to date as that of ,” Martinez says. That mattered to one of Lawrence’s largest clients, Edwin Martinez, the Director of Operations for leading LGBTQ+ events company Circuit MOM Productions. We're also a useful, competitive platform,’” he says. “When I introduce myself and my company to other people I usually say, ‘We're not just gay. I think that is where the business future lies.”īut Lawrence explains that being queer-owned is not enough-the product itself has to be good. “They're actively looking for businesses and vendors, in the events industry and in general, that are minority-owned or that support or charitable causes. “Consumers are getting smarter about their purchase decisions,” Lawrence says. Reid Lawrence, Founder and COO, Sickening Events Sickening Events
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